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GoPro, the company that built its name strapping cameras to helmets and surfboards, is pivoting hard into artificial intelligence infrastructure. The company announced a two hundred eighty five million dollar merger that would redirect it toward AI data centers — a striking reinvention for a brand synonymous with consumer adventure hardware, and a sign of just how magnetic the data center business has become.
OpenAI, meanwhile, is now offering zero data retention for its frontier models, meaning API users can process sensitive information without that data being stored on OpenAI's servers. It's a meaningful concession to enterprise customers in regulated industries, and it signals that privacy guarantees are becoming a competitive battleground, not just a compliance checkbox.
And in a story that's small in scale but telling in tone, Apple's official account on X has quietly unfollowed Tim Cook. Whether that's a deliberate signal about the company's relationship with the platform, a technical glitch, or something in between, it's the kind of detail that gets noticed when a company as carefully managed as Apple is involved. The silence from Cupertino is, as usual, part of the message.
Keep surfing. Tech Beat out.
