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π° **The Streams Are Up, But The Fans Arenβt There. What Music Marketing Is Getting Wrong Right Now**
I asked music marketing executives the same question: what is music marketing missing? The answers differed in approach but pointed in the same direction.
π https://www.forbes.com/sites/oliviashalhoup/2026/04/27/the-streams-are-up-but-the-fans-arent-there-what-music-marketing-is-getting-wrong-right-now/
#markets #news
I asked music marketing executives the same question: what is music marketing missing? The answers differed in approach but pointed in the same direction.
π https://www.forbes.com/sites/oliviashalhoup/2026/04/27/the-streams-are-up-but-the-fans-arent-there-what-music-marketing-is-getting-wrong-right-now/
#markets #news