🚀 **Cathie Woods’ ARK makes its first lead investment in startup Lucra — and it isn’t AI **

Lucra offers corporate loyalty programs reimagined as interactive eSports. But winning ARK as a lead wasn't easy.

🔗 https://techcrunch.com/2026/04/22/cathie-woods-ark-makes-its-first-lead-investment-in-startup-lucra-and-it-isnt-ai/

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