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Apple TV Plus is raising its subscription price in the United States from twelve ninety-nine to fourteen ninety-nine a month, with similar increases hitting Brazil, Chile, and Mexico. Apple One individual bundles are going up too. For a service with genuine hits like Severance and Slow Horses, the question is whether the content justifies yet another price hike — and judging by viewer reaction, plenty of people think it doesn't.
Shifting to gaming, Microsoft's Xbox chief Asha Sharma has confirmed that Project Helix is shaping up as a, quote, family of devices, rather than a single piece of hardware. Details remain thin, but the framing suggests Microsoft is thinking beyond one box — possibly targeting different price points or use cases as the console market faces real pressure from cloud and mobile gaming.
And finally, Amazon has announced it will permanently close Mechanical Turk on September thirtieth, two thousand twenty six. The platform once connected more than five hundred thousand human workers with small digital tasks like image tagging and transcription. Its closure is a quiet but telling signal — the very work humans once did to train AI systems is now being absorbed by the technology those workers helped build.
That's your tech briefing for now. Keep surfing. Tech Beat out.
